The increase in exports to the markets of Latvia and the European Union was discussed at a videoconference with the participation of Belarus Corporation
On April 20, the National Marketing Center of the Ministry of Foreign Affairs of Belarus, together with Belarus Corporation, organized a video conference on the prospects for the development of Belarusian-Latvian trade and economic relations in the context of entering European markets. A memorandum of cooperation was previously signed between the organizations. Belarus Corporation was recently established in Riga (Latvia) to implement export projects for Belarusian and European enterprises.
Director of the National Marketing Center Valeriy Sadokho stressed the importance of building cooperation with Latvia both in a bilateral format and in a regional context. He noted that by the end of 2020, Belarusian exports to Latvia, excluding oil products and fertilizers, amounted to about US $ 300 million. Valeriy Sadokho informed that the National Marketing Center is constantly working to enhance cooperation between the business circles of Belarus and Latvia. So, for example, in 2018 - 2020. collective expositions of the Republic of Belarus were repeatedly organized at the International Industrial Exhibition “Tech Industry” and the International Tourism Exhibition “Balttour” in Riga.
Experts from Belarus Corporation informed Belarusian manufacturers about practical models for entering European markets. The possibilities of creating joint ventures on the territory of the Republic of Belarus (with the development of a strategy for promoting complex technology and other products) were discussed, including the possibility of attracting grant European funding. They also discussed the practical implementation of Belarusian goods in the EU reseller networks, certification of products according to EU standards and other issues related to the possibilities of increasing the export of Belarusian products to the EU markets.
More than 70 Belarusian enterprises of light, woodworking, food industries, as well as machine-building and metalworking industries took part in the videoconference.