Managers and specialists of Belarusian enterprises have improved their skills in the field of foreign economic activity at the National Centre for Marketing
November 26—30, 2018 the first group of executives and specialists of Belarusian enterprises underwent an upgrade training course on the topic “Foreign Economic Activity of an Enterprise” at the Educational Centre of the National Centre for Marketing.
The main aim of the program was to increase the level of expertise of exporting enterprises' specialists in the area of compliance with regulatory requirements, trade finance, logistics, and customs procedures.
Dr. Valery Sadokha, the Director of the National Centre for Marketing, while addressing the audience pointed out that the foreign economy specialists while choosing a marketing strategy should be well-informed about the global economic situation, understand the trends of the new markets development, be aware of the market niches for Belarusian goods, have information on the import structure of foreign markets and export structure of our country, to conduct marketing research.
During the training, such topics as the requirements for organizing and conducting foreign economic activity of an enterprise, tariff and non-tariff regulation, international commercial operations, document flow of foreign trade transactions, risks and insurance of foreign economic activity, practical issues of international marketing were discussed.
Natalia Tyshkevish, the Head of the Educational Centre, informed that the first group trainees gave a positive feedback to the course. “We are ready to develop further the topics in this area, to consider the issue of organizing highly specialized seminars and advanced training courses in foreign economic activity,” she added.
The students who have mastered the presented curriculum were issued state certificates.
The Educational Centre has been functioning in the structure of the National Centre for Marketing since January 1, 2018. Training courses for executives and specialists of foreign economic activity and procurement. Both directions such as export support and procurement support are closely connected with the main activities of the National Centre for Marketing.